4 Must-Haves To Begin Creating A Winning Marketing Strategy…TODAY

4 Must-Haves To Begin Creating A Winning Marketing Strategy...TODAY

Business is really good right now. Supply chain is really bad. Trying to find a way to generate more market share and/or penetration without spending money that is not fully guaranteed is quite the battle. We have identified four key characteristics to creating a marketing plan and budget for today that can handle the uncertainty […]

Coronavirus Update from our President – R&A Marketing

Coronavirus Update from R&A

Dear valued partners, The marketing world just got different. The last 72 hours has shifted the way in which we account for and create success. There is a not a blueprint or a road map of how to navigate this nor a sure path forward for when life will turn back to normal. All we […]

R&A Marketing Brings On Hampton Furniture As Client

R&A Marketing is excited to welcome Hampton Furniture to our furniture advertising family and to the R&A Club. Hampton Furniture opened in 1931 in Anderson, SC. Located at 809 Whitehall Road, Hampton Furniture specializes in England furniture, offering one of the largest selections in the upstate – all at discount prices. Their showroom is a […]

Fun Times At High Point Furniture Market

Another High Point Furniture Market is in the books! It was great seeing all of our current clients and catching up with friends. Market is a time for R&A to showcase new services and products that we have to offer to the home furnishings industry. However, High Point is more about the time getting to […]

Importance of Integrated Marketing

I’m sure you’ve heard the marketing community talk about integrated marketing, but have you ever wondered why it’s so important? Integrated marketing, when done correctly, completely transforms your marketing. Meaning that it brings together all elements of your marketing plan from newspaper ads to online marketing to TV commercials. Why is this important? Because by […]

How to make sense of the social media world

It is mind boggling how much social networking data has evolved in the past few years. People are interacting with brands driven by social-media patterns. Brands now can be found within tweets, through “likes” on Facebook, people can check-in, and with other platforms growing, like Pinterest, it can be hard to understand how to act […]

Quick Fire Marketing – Study Your Pinterest Vocabulary

Pins: A person bookmark with picture or even video. The Pins float in page columns in a covered pattern on the webpage. Mobile users might just view one column. Wide Boards: An associated number of Pins. You constantly follow your personal boards, and may furthermore follow individual boards of other people, or boards of all […]

Quick Fire Marketing – Twitter Vocab

Twitter Handle: Also known as a username. This is the name you select to represent yourself on Twitter. To Follow: To subscribe to someone‘s updates on Twitter. You do this by clicking the ―Follow button on that specific person‘s Twitter page, which can be found at http://twitter.com/USERNAME. (Insert the specific person‘s username into the URL, […]

The Next Trend In Social Media?

Currently, most businesses believe it’s best to join every social media platform. When only Facebook and Twitter existed, it was a simple decision on which social medias to join. However, now that LinkedIn, Google+, Foursquare and Pinterest all exist, it’s vital to carefully select which social medias to use and go where there are results. […]