How do you combine online and offline media to bring success?
In my previous blog, we discussed the benefits to both online and offline marketing [...]
Online vs. Offline Marketing
(They do not have to work against each other but can work with each other to equal success)
One of the many tasks [...]
‘Twas the night before Christmas, when all through the house
Not a creature was stirring, not even a mouse;
We as marketers and retailers owe it to Ms. Jones to begin emailing her the moment she trusts her personal email with us. Just telling her she is going to be recieving special offers, design tips and other various offerings you have at the store level is not enough. Show and reward her for her faith in your retail operation.
Wouldn’t the P&L statement look a lot nicer to get 900 contacts without sacrificing 10% on the bottom-line to give a cash discount?
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