Posts Tagged ‘Sales Strategy’

Gluttony

Posted on November 30th, 2009 to Advertising, Consulting, Marketing, Retail, Word of the Week

Do you think she’s going to be more concerned with indulging herself, or with making smart choices? Can you serve her a smart salad bar instead of a smorgasbord of sugary treats? Do you have to change your product selection to do this, or just change the way you talk about it?

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Tags: Advertising Execution, Advertising Planning, Ask Ms. Jones, Consumer, Consumers, economic concept, Meet Ms. Jones, Ms. Jones, product selection, R&A Marketing, Relational Selling, Sales Strategy, The Lively Merchant, Transactional Selling
Posted in Advertising, Consulting, Marketing, Retail, Word of the Week | 1 Comment »