Monthly Services:
Travel Planning Travel Planning from R&A Marketing lets you get back to business while we implement your plan.We’re so sure there’s smooth sailing ahead, we even offer you a money-back guarantee: at any time, for any reason, if you are not completely satisfied, you can pack your bag and move on. There are no fancy contracts, no legalese – just a road map and a full tank of gas! No surprises, just one straightforward monthly fee you can count on.
Ask Ms. Jones™ Customer Satisfaction Survey When you have lettuce stuck to your teeth you’re glad to have a friend who points it out. Customer feedback is real, timely, actionable information. You’ll know exactly what your customers are saying about you, which positions you as a problem solving expert.
Calendar & Budget All planning had better be strategic or it’s just a waste of oxygen. We help you cut through miles of crap and get right to the heart of your marketing planning. Together we will live the adage that plans produce outcomes. We explore multiple scenarios, we design multiple pathways, and we will plan multiple outcomes. The result means you will know exactly where you are on the map 100% of the time.
Media Buying Buying media is a lot like buying a used car. Everything is negotiable, and it is rarely very fun. Our professional relationships have been built nationwide since 1987. We have proven time and time again to get our customers more bang for their buck even after paying our fees.
Media Selection Every media rep claims to have the “right” customers for you. Let’s be transparent: they earn their commission by selling you ad space. We will never take a penny of commission from any media source and because of this we are freed up to provide you only the best advice.
One Time Services:
Differentiation Quit complaining about Wal-Mart! Give your customer real reasons to choose you instead of them. Are you talking about your differences at every turn? If not, you had better start. Figure out what sets you apart and shout it from the rooftops.
Education
- In Store Seminars (Your Need, Your Topic, Your Training)
- Word of the Week
- Pipeline (Network Newsletter)
- Marketing Quickies
- Speaking Engagements (Las Vegas Market, High Point Market, Manufacturer Hired)
Market Segmentation Birds of a feather flock together. You had better believe it! How you say something is often more important than what you say. We provide you with the clearest picture anywhere as to why groups of people do what they do.
Media Buying Buying media is a lot like buying a used car. Everything is negotiable, and it is rarely very fun. Our professional relationships have been built nationwide since 1987. We have proven time and time again to get our customers more bang for their buck even after paying our fees.
Media Selection Every media rep claims to have the “right” customers for you. Let’s be transparent: they earn their commission by selling you ad space. We will never take a penny of commission from any media source and because of this we are freed up to provide you only the best advice.
“Meet Ms. Jones™ Market Analysis
“Meet Your Competition” Competetive Anaylsis
“Meet Your Media” Media Anaylsis
Needs Anaylsis If your website isn’t working at least as well as your worst salesperson, you should fire it! Dave Young at Persuasion Pro taught us the three most important questions for site design, and we put them to work every day through our partnership with The Lively Merchant. Don’t worry, there are no technical geeks within a country mile of The Lively Merchant. Just retailers who speak your language and translate it to the folks on the other side.
Mystery Shopping Not to be negative, but don’t let the guy at the table next to you at the country clue tell you how lousy your service is. Find out first if your people are representing your reputation like you want them to with Mystery Shopping, which is also a terrific tool for recognizing those who do go the extra mile.
